The Differences Between Omnichannel Marketing And Multichannel Marketing

Marketers often get confused between the terms “Omnichannel Marketing” and “Multichannel Marketing”. Let’s understand what how these two terms differ from each other along with proper examples.

What is Omnichannel Marketing?

SEO for Your YouTube Channel: How to Rank Videos and Gain Leads

With more than one billion users — that’s almost one-third of the Internet — YouTube is becoming a powerhouse for gaining valuable leads. Even better is that it converts more than any other social media outlet available, even Facebook.

Not Just Words: Where to Include SEO on Your Website for Ultimate UX

You can follow all the rules and still see poor traffic and engagement with your website. This is because SEO needs to focus on how users interact with your site, not just what will bring them to your site. You also need to take user experience (UX) into account.

What Is SEO Really?

How will voice search change online marketing for your business?

As the world of technology changes, the world of content marketing and search engine optimization (SEO) changes right along with it. A perfect example? Voice search, which, according to a recent study from analysts at Stone Temple, a cutting-edge data source for digital marketing research, will soon be just as common as people using standard touch inputs to conduct their searches.

Mobile-First Indexing is Here. Is Your Site Ready?

As Google continues to roll out the mobile first index, it’s important for your site to be responsive and optimized for all devices. Find out if your website is ready.

Targeting a Featured Snippet? 7 Ways to Optimize for Google Snippets

Before, websites used to compete for the number one position in search results — and they still do. Now, however, there’s more of a demand to capture the featured snippet for a search query. Why? Getting your page featured can earn you up to 8.6 percent more clicks from your target audience.

12 Tips for How to Create SEO Content for Your Small Business

As a small business, you’re ready to grow — and you’re ready to manage your search engine optimization (SEO) by yourself. It’s challenging, however, especially if it’s you or your team’s first experience with SEO.

What Should SEO Cost?

When it comes to the world of search engine optimization (SEO), there’s a lot of uncertainty when it comes to pricing.

How Long Does SEO Take: Why Patience Is a Virtue

In today’s world, search engine optimization (SEO) shows zero signs of slowing down. The industry’s worth more than $65 billion, with experts anticipating that number to push past $80 billion by 2020.

The Importance of Having a Voice Search Strategy For Your Brand

John Mueller, Trend Analyst at Google, posted a tweet, asking webmasters to share their opinions on why they wanted a separate section for voice search data in Google Search Console.

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